Build-With-DRG: Creating Multi-Channel Stewardship Asset Using AI
Build-With-DRG: Creating Multi-Channel Stewardship Asset Using AI
Regular price
$60.00 USD
Regular price
Sale price
$60.00 USD
Unit price
per
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May 28, 2026
(90 minute session)
(90 minute session)
In this highly interactive lab, participants will practice concepts from earlier sessions in real time. Using a single piece of content, such as a report, beneficiary story, campaign update, or interview transcript, they will learn to craft a donor-centered impact narrative and adapt it across stewardship channels using generative AI.
Join this engaging session to learn a step-by-step process for transforming long-form content into compelling, donor-ready communications, all while preserving accuracy, tone, and essential human oversight. You'll leave with actionable drafts of stewardship assets ready for immediate use, plus a practical, repeatable process you can confidently apply to future campaigns and reporting cycles.
Key Concepts
- Turning long-form content into a clear, donor-centered impact narrative
- Designing stewardship for multiple channels without duplicating effort
- Using AI as a drafting and structuring tool, not a final decision-maker
- Applying consistent voice, messaging, and review standards across outputs
Practical How-To
- Break a single asset into core narrative parts
- Prompt AI to extract impact themes, adapt messages by audience and channel, and maintain institutional tone
- Build a repeatable multi-channel workflow
- Define essential staff review and approvals
This is an interactive session, so make sure you bring:
-
One real piece of long-form content, such as:
- A donor story or beneficiary letter
- A report or campaign update
- A podcast, lecture, or YouTube transcript
- Notes or transcripts from a beneficiary conversation or interview
- Your organization's brand guide
- Your communications calendar
- Your AI tool of choice, specifically an LLM that can be fine-tuned like ChatGPT or Google’s Gemini products, like Gems or NotebookLM
By the end of the session, you will have:
- A core impact narrative
- A communications campaign plan
-
4–6 channel-driven draft outputs, such as:
- Donor thank-you letter or acknowledgment
- Impact or stewardship email
- Annual report paragraph
- Event talking points
- Stewardship update or recognition language
