From Clutter to Clarity: Decluttering Donor Communications

Tuesday May 19th 2026

When donor communications are packed with unnecessary jargon, long sentences, and competing messages, the real story, and the donor, gets lost. Cluttered emails, letters, and reports can cause even your most loyal supporters to skim, skip, or disengage entirely.

Get ready to cut through the noise and create donor materials that are clear, compelling, and impossible to ignore.

Together, we will:

• Spot and stop common communication clutter culprits using a clarity checklist to ensure your message lands every time.
• Transform dense or institutional language into donor-centered storytelling that sparks emotional connection and inspires action.
• Audit and revise a real piece from your shop—adding a headline that grabs attention, a structure that’s easy to follow, and a call-to-action that drives response.