The Four Keys to Writing for Donor Relations
The Four Keys to Writing for Donor Relations
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At its origin, donor relations was built upon acknowledgment letters and stewardship reports, requiring two very specific yet different writing styles. Today, donor relations professionals are tasked with crafting much more than the standard thank you message — impact reports, event and video scripts, social media, storytelling across mediums, and much more.
This on-demand webinar series is dedicated to all aspects of writing for donor relations. We'll explore the core purpose of your pieces and audiences and teach you communication strategies and tactics to develop more efficient, consistent, and engaging messaging for donors at all levels across all mediums.
What You Will Get
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Key 1: Determining Who, What, When, and How
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Key 2: The Art of Writing for Gratitude and Impact
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Key 3: Fine-Tuning the Product and Process
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Key 4: DiVE Into Writing for Digital, Video, and Events
