Your Donor Comms Wellness Check: What's Working, What's Not, and How to Fix It

Tuesday January 27th 2026

Your donor communication strategy should build connection, inspire generosity, and strengthen trust over time. However, without regular check-ins, it’s easy for gaps or imbalances to sneak in. In this practical, data-driven session, you’ll learn how to evaluate what’s working, adjust what’s not, and focus on the changes that will deliver the greatest impact.

Discover how to:

• Map your communications mix—evaluate frequency and see how solicitation and stewardship touchpoints interact, the timing between them, and how they influence donor giving behavior.
• Spot the signals—identify key communciation metrics that reveal the effectiveness of your outreach.
• Prescribe the fix—turn data into clear, prioritized action steps to guide your next move(s).